Motion Control Engineering Experiential Design

I developed for a national elevator contractors’ event, this modular island design captured plenty of traffic—as well as a first-place award for booth design. Spanning the aisle, a 20’ x 20’ island is visually connected by truss bridges to a 20’ x 30’ island for an imposing booth presence from any angle. Product and service messaging accentuated the truss bridges, while a clean, brand-driven graphic approach gave other panels an appearance of leadership.